The Birthday Rewards Program is an additonal program that can be enabled for your account which will provide your customers a discount amount of your choosing either in their Birthday Month or on the exact Birthday.
When the customer enrolls in the normal Rewards Program, the customer will receive the email from Toast welcoming them to the Rewards Program.
With Birthday Rewards enabled, they'll have an additional option in the email to Sign Up for Birthday Rewards.
Clicking this button pictured will take them to a new page that will ask them for their birthday.
To signup for the Birthday Rewards Program, the customer must fill in First Name, Last Name and Month/Date of their birthday. The year is optional.
After submitting, a brief explanation of the program will be displayed to the customer to inform them how the program works.
Based on your configuration, this will either become available to them on their actual birthday or for the duration of their birthday month.
This discount can be used in parallel with a regular Rewards Program discount if the customer were to redeem regular points and Birthday points at the same time.
To configure your Birthday Rewards page, navigate to the Rewards Program section of www.toasttab.com.
By enabling the Birthday Rewards, several options appear below to configure:
Birthday Bonus - the amount of the Birthday discount.
Redemption Limits - time constraints for how long it is available.
Description - Use the default description or write your own custom.
By selecting Custom Dates for the Redemption Limits, you can configure the number of days before or after their birthday the reward is available.
For example, by entering "5", this means the discount is available for 5 days before and 5 days after the birthday they enroll with.